Professional & Niche

Designing Design
Kenya Hara
*Designing Design* by Kenya Hara explores the philosophy and practice of design through a Japanese lens. Hara, a renowned designer, delves into the core principles that underpin effective and meaningful design, emphasizing the importance of sensory perception, cultural understanding, and the re-evaluation of everyday objects. The book challenges readers to see the world with fresh eyes, encouraging them to find inspiration in the ordinary and to consider design as a process of communication and sensory engagement. Through explorations of projects like "RE-DESIGN," "HAPTIC," and the design philosophy of MUJI, Hara illustrates how design can awaken the senses, reveal hidden qualities in familiar things, and respond to global consumer culture with simplicity and rationality. The book also examines the significance of "white" as a design concept and explores Japan's unique cultural perspective in shaping design thinking. Readers will gain insights into how design can be used to create a deeper understanding of the world around them. *Designing Design* offers a unique perspective on the power of design to shape our perceptions, stimulate our senses, and foster a more harmonious relationship with our environment. It encourages designers and non-designers alike to embrace a more thoughtful and intentional approach to the creation and appreciation of the objects and experiences that surround us.

Keep Going
Austin Kleon
A guide to staying creative through life's ups and downs. Drawing on personal anecdotes and the wisdom of other artists, this book offers ten practical rules to help you make the most of each day and keep your creative spirit alive.

On Writing
Stephen King
Part memoir, part master class by one of the bestselling authors of all time, this superb volume is a revealing and practical view of the writer's craft, comprising basic tools and key secrets that every writer must know. King's advice is down-to-earth and immensely useful.

Creativity, Inc.
Ed Catmull
From Edwin Catmull, co-founder of Pixar Animation Studios, comes a candid and insightful look into the principles and practices that fostered an environment of unparalleled creativity and innovation. Drawing on his experiences building Pixar from the ground up and later leading Disney Animation, Catmull shares invaluable lessons on overcoming hidden obstacles, fostering open communication, embracing risk, and cultivating a culture where brilliant ideas can thrive. This book offers a unique blend of personal narrative and practical wisdom for leaders and creative professionals in any industry seeking to build and sustain a truly inspired and effective organization.

Story: Substance, Structure, Style, and the Principles of Screenwriting
Robert McKee
An in-depth exploration of the principles of screenwriting, covering substance, structure, and style. It emphasizes the importance of mastering the art of storytelling to create compelling and original films. This book is a guide to understanding the underlying tenets that liberate talent and foster films of archetypal power and beauty.

Embrace Your Weird
Felicia Day
A guide to help readers overcome their fears and unlock their creative potential. It encourages embracing individuality and using creativity as a tool for self-discovery and personal growth, filled with exercises designed to uncover the joy of creativity.