Black Box Thinking
Matthew Syed
An exploration of the science of learning from mistakes, drawing lessons from diverse fields like aviation and medicine to understand why some individuals and organizations thrive while others fail to learn from their errors. Discover how a progressive attitude to failure can be a cornerstone of success in any institution.
Blue Ocean Shift
W. Chan Kim
Discover the proven process to move beyond competing, inspire confidence, and seize new growth. Based on a 30-year study, this book provides a step-by-step guide to shift your organization from cutthroat markets to wide-open blue oceans of uncontested market space.
Boost! How the Psychology of Sports Can Enhance Your Performance in Management and Work
Michael Bar-Eli
Explore how the psychology of sports can be applied to enhance performance in management and work. Drawing on research and practical experience, this book reveals the hidden psychological forces that drive human performance and offers insights for individuals, organizations, and teams to succeed in competitive, stressful, and high-stakes business situations.
Boss It
Carl Reader
Boss It is an invaluable guide to self-employment. From dreaming it to doing it, Carl Reader demystifies how to BOSS IT with confidence and clarity. This book offers the next generation an opportunity to reimagine their future working lives when it is needed now more than ever. It is a real, gritty, practical handbook for success.
Brainfluence
Roger Dooley
Unlock the secrets of neuromarketing and learn how to persuade and convince consumers by understanding how their brains work. This book offers 100 bite-sized ideas based on neuroscience and behavioral research to improve your marketing and sales efforts, regardless of your budget or business size.
Branding Between the Ears
Sandeep Dayal
Explore the groundbreaking approach of cognitive branding and discover how brain science can revolutionize the way you connect with consumers. 'Branding Between the Ears' provides a blueprint for designing epic brands by understanding the conscious and subconscious keys that unlock sensations, experiences, and fantasies in the minds of your target audience.
Bringing Up the Boss
Rachel Pacheco
A practical guide for new and established managers, especially in fast-growing organizations, offering tools and best practices to effectively manage, lead, and inspire their teams. It covers managing individuals, teams, and oneself, addressing challenges like setting expectations, giving feedback, and building a positive team culture.
Build for Change
Alan Trefler
Explore how companies can revolutionize customer engagement through continuous digital innovation. This book delves into the challenges and opportunities presented by emerging generations of customers, such as Gen C and Gen D, and provides insights on how to adapt business strategies to meet their evolving expectations. Discover the key principles for survival in the age of the 'customerpocalypse' and learn how to build a customer-centric organization that thrives on trust, transparency, and authenticity.